Mithkal Alqaraleh | Management and Accounting | Best Scholar Award

Best Scholar Award

Mithkal Alqaraleh — University of Tabuk, Saudi Arabia

Mithkal Alqaraleh
Affiliation University of Tabuk
Country Saudi Arabia
Scopus 57221199209
Documents 8
Citations 227
h-index 6
Subject Area Management and Accounting
Event International Phenomenological Research Awards
ORCID 0000-0003-4019-6143
Google Scholar WOa3eu8AAAAJ

Mithkal Alqaraleh — Assistant Professor of Accounting, University of Tabuk, Saudi Arabia. His academic profile focuses on accounting, auditing, corporate governance, financial reporting, accounting information systems, and empirical research. His scholarly record includes Scopus-indexed publications addressing internal audit effectiveness, information technology, organizational culture, innovation, and tax-related issues. [1]

Mithkal Alqaraleh is an accounting academic whose professional activities combine university teaching, empirical research, scholarly writing, and applied accounting experience. His research interests are particularly aligned with financial reporting, corporate governance, financial accounting, auditing, and accounting information systems. His academic qualifications include a PhD in Accounting from University Sultan Zainal Abidin, Malaysia, following master’s-level study in accounting at Middle East University and undergraduate study in accounting at M’utah University. His professional background also includes experience in banking, accounting, customer service, and business operations. This combination of academic and professional experience provides a practical context for his research into accounting information, internal audit effectiveness, governance mechanisms, and organizational processes.[1][2]

Abstract

Mithkal Alqaraleh is an Assistant Professor of Accounting at the University of Tabuk, Saudi Arabia, whose scholarly work addresses contemporary issues in auditing, corporate governance, financial reporting, and accounting information systems. His research examines how information technologies, organizational factors, governance mechanisms, and innovation influence accounting and internal audit outcomes. His documented Scopus profile records 8 documents, 227 citations, and an h-index of 6. [1]

His academic preparation includes doctoral research concerning internal audit, board characteristics, disclosure credibility, and corporate governance policies. His previous master’s research examined the effect of information technology on the credibility of financial reports from the perspective of external auditors in Jordan. These research themes establish a consistent scholarly interest in the relationship between technology, governance, auditing, and the reliability of accounting information.

Keywords

Financial Reporting; Corporate Governance; Financial Accounting; Auditing; Accounting Information Systems; Internal Audit; Information Technology; Organizational Culture; Innovation; Tax Evasion.

Introduction

Mithkal Alqaraleh’s academic career combines higher-education teaching with research in accounting and related management disciplines. Since 2023, he has served as an Assistant Professor at the University of Tabuk. Earlier academic appointments included part-time lecturing positions at Middle East University and Khwarizmi University Technical College in Jordan. His earlier professional experience includes banking operations, customer service, loans and business operations, and accounting.

His doctoral dissertation examined the effects of internal audit and boards of directors on disclosure credibility in Jordan and considered the moderating effects of corporate governance policies. This research direction is closely related to his broader interest in the reliability, governance, and organizational determinants of accounting information. His master’s dissertation similarly investigated information technology and financial-reporting credibility from the viewpoint of Jordanian external auditors.

His academic development has included training in research methodology, quantitative research, SmartPLS, thesis writing, computer applications, banking practices, documentary credits, Basel II decisions, economic feasibility analysis, and customer-service skills. He has also participated as a presenter in a national conference on sciences and social sciences held in Malaysia.

Research Profile

Mithkal Alqaraleh’s research profile is situated within accounting and management, with particular emphasis on auditing, financial reporting, corporate governance, and information technology. His publications demonstrate an empirical orientation toward examining organizational and technological variables that affect audit effectiveness and financial or regulatory outcomes. His work also reflects an interest in mediating and moderating mechanisms, including organizational culture, innovation, and management support.

One published study investigates the mediating role of organizational culture in the relationship between information technology and internal audit effectiveness. The study contributes to the discussion of how technological capabilities interact with organizational environments in shaping internal-audit outcomes. [3]

Another publication examines innovation as a mediating factor between information technologies and the reduction of tax evasion. This line of research extends the technological perspective beyond internal auditing toward broader financial and regulatory processes. [4]

His research interests are supported by quantitative analytical skills involving SPSS, SmartPLS, Excel, and empirical research methodologies. These capabilities are relevant to accounting research that evaluates relationships among governance structures, information systems, organizational variables, and financial outcomes.

Research Contributions

A central feature of Mithkal Alqaraleh’s research is the examination of internal audit effectiveness. His work considers information technology as an organizational resource and investigates how internal organizational conditions can mediate its influence. This approach places internal auditing within a broader technological and organizational framework rather than treating audit effectiveness as an isolated accounting function. [3]

His research also contributes to accounting and governance discussions by examining the relationships among information technologies, innovation, and tax compliance. The focus on innovation as a mediating mechanism provides an empirical perspective on how technological change may affect institutional and regulatory outcomes. [4]

A further contribution is reflected in collaborative research examining system quality, user quality of information technology, internal audit effectiveness, and management support in Jordan. The study addresses the interaction between information-system characteristics and organizational support in determining internal audit outcomes. [5]

Across these themes, his work connects accounting theory and practice with information systems, organizational behavior, governance, and empirical analysis. The resulting research agenda is interdisciplinary within the management and accounting domain and is relevant to organizations seeking to strengthen audit processes and the effective use of accounting information technologies.

Publications

Mithkal Alqaraleh has produced Scopus-indexed scholarly work in areas associated with internal auditing, information technology, organizational culture, innovation, and tax-related outcomes. His documented research record includes 8 Scopus documents and 227 citations, with an h-index of 6 according to the supplied Scopus profile information. [1][2]

  1. Alqaraleh, M. H., Almari, M. O. S., Ali, B. J. A., & Oudat, M. S. (2022). The mediating role of organizational culture on the relationship between information technology and internal audit effectiveness. Corporate Governance and Organizational Behavior Review, 6(1), 8–18. [3]
  2. Thuneibat, N. S. M., Ali, B., Alqaraleh, M., & Thneibat, H. (2022). The mediating role of innovation on the relationship between information technologies and reducing tax evasion. Information Sciences Letters, 11(2), 13–23. [4]
  3. Ahmad, A., Atta, A., Alawawdeh, H. A., Aljundi, N. A., Morshed, A., Dahbour, S. A., et al. (2023). The effect of system quality and user quality of information technology on internal audit effectiveness in Jordan, and the moderating effect of management support. Applied Mathematics, 17(5), 859–866. [5]

The publication record demonstrates a coherent focus on accounting information systems and audit effectiveness while incorporating organizational and governance variables. The use of mediating and moderating constructs in the cited studies indicates an empirical interest in explaining not only whether relationships exist, but also the mechanisms through which technological and organizational factors influence accounting outcomes.

Research Impact

The supplied Scopus metrics indicate a developing scholarly impact, with 227 citations associated with 8 documents and an h-index of 6 and The researcher has 331 citations across 21 documents, with an h-index of 8. Google Scholar automatically calculates and updates author citation metrics based on indexed scholarly publications and citations. [1][2] These indicators provide a bibliometric perspective on the visibility of his published research and should be interpreted alongside publication quality, authorship contribution, journal standing, research relevance, and disciplinary context.

The research themes have practical relevance to organizations concerned with strengthening internal audit systems, improving the use of information technologies, supporting effective governance, and understanding organizational conditions affecting accounting processes. The cited studies collectively connect technological quality, organizational culture, innovation, and management support with audit and financial outcomes. [3] [4] [5]

Award Suitability

For the Best Scholar Award, Alqaraleh presents a profile characterized by academic qualifications, university teaching experience, applied professional experience, and a focused research agenda in accounting and management. His doctoral and master’s research demonstrate continuity in the study of auditing, financial-reporting credibility, information technology, and corporate governance.[1][2]

His publication record provides evidence of peer-reviewed scholarly activity addressing internal audit effectiveness and technology-related accounting issues. The documented citation profile further indicates that his research has received measurable academic attention. [1]

Additional strengths relevant to scholarly recognition include experience with quantitative research tools such as SPSS and SmartPLS, participation in academic conferences, university teaching, curriculum-related responsibilities, and engagement with Scopus- and Web of Science-oriented scholarly publishing. His research agenda is sufficiently focused to support continued development in accounting information systems, auditing, governance, and financial reporting.

On the basis of the supplied academic profile and research evidence, his candidacy is academically aligned with the objectives of a Best Scholar Award, particularly where assessment emphasizes research productivity, scholarly impact, disciplinary relevance, methodological competence, and sustained academic contribution. The final award decision should remain subject to the official evaluation criteria and independent verification of the submitted credentials and bibliometric information.

Conclusion

Mithkal Alqaraleh is an accounting scholar at the University of Tabuk whose academic work integrates auditing, financial reporting, corporate governance, information technology, and accounting information systems. His research examines organizational and technological factors affecting internal audit and related financial processes, supported by empirical methods and quantitative analytical tools.

His documented academic profile includes a PhD in Accounting, university teaching experience, professional accounting and banking experience, Scopus-indexed publications, and a recorded Scopus citation profile of 227 citations and an h-index of 6 across 8 documents. [1] These characteristics collectively provide a substantive basis for consideration within the Best Scholar Award category.

References

  1. Elsevier. (n.d.). Scopus author details: Mithkal Alqaraleh, Author ID 57221199209. Scopus. https://www.scopus.com/pages/authors/57221199209
  2. Google Scholar. (n.d.). Google Scholar profile: Mithkal Alqaraleh, user ID WOa3eu8AAAAJ. https://scholar.google.com/citations?user=WOa3eu8AAAAJ&hl=en&oi=sra
  3. Alqaraleh, M. H., Almari, M. O. S., Ali, B. J. A., & Oudat, M. S. (2022). The mediating role of organizational culture on the relationship between information technology and internal audit effectiveness. Corporate Governance and Organizational Behavior Review, 6(1), 8–18. https://doi.org/10.22495/cgobrv6i1p1
  4. Thuneibat, N. S. M., Ali, B., Alqaraleh, M., & Thneibat, H. (2022). The mediating role of innovation on the relationship between information technologies and reducing tax evasion. Information Sciences Letters, 11(2), 13–23. https://doi.org/10.18576/isl/110505
  5. Ahmad, A., Atta, A., Alawawdeh, H. A., Aljundi, N. A., Morshed, A., Dahbour, S. A., et al. (2023). The effect of system quality and user quality of information technology on internal audit effectiveness in Jordan, and the moderating effect of management support. Applied Mathematics, 17(5), 859–866. https://www.naturalspublishing.com/files/published/hoy25262vo13kj.pdf

Muhammad Inam Makki Khan | Business | Best Researcher Award

Mr. Muhammad Inam Makki Khan | Business | Best Researcher Award 

PhD scholar at Chang’an University | Pakistan

Mr. Muhammad Inam Makki Khan is a dedicated research professional in the field of logistics engineering, management, and business studies, recognized for contributing valuable insights to the evolving landscape of supply chain development and innovation. With a strong academic background culminating in doctoral studies in Logistics Engineering and Management, his education provides a solid theoretical and analytical foundation for exploring emerging challenges across global supply chains and business systems. Mr. Muhammad Inam Makki Khan has gained research experience through the exploration of supply chain performance, transportation systems, logistics technologies, sustainable business models, innovation management, and data-driven decision approaches in complex operating environments. His work emphasizes bridging the gap between theoretical advancements and practical solutions that organizations can adopt for improving resilience, efficiency, and competitiveness. His recent research demonstrates a growing emphasis on the integration of digital capabilities, fintech applications, big data analytics management capability, IoT solutions, and circular economy strategies, providing a comprehensive framework for understanding how modern organizations can adapt to disruptions, uncertainty, and volatile megaproject contexts. His contributions include empirical investigations supported by large-scale data models, offering validated and actionable insights for researchers, policymakers, and industry stakeholders. With academic metrics reflecting increasing scholarly reach Citations 88 87, h-index 3 3, and i10-index 1 1 his research impact continues to gain recognition, contributing to contemporary academic and industrial discourse. His studies commonly draw upon dynamic capabilities theory, sustainability principles, digital transformation literature, transportation planning, and strategic business adaptation, positioning his work within global research agendas aimed at modernizing infrastructure development and strengthening supply chains through technological integration. Beyond theoretical exploration, his published work highlights strategic approaches that organizations and government bodies may adopt to enhance operational performance while addressing environmental pressures and market uncertainties. His findings are especially relevant to high-risk, development-focused economic regions, where large-scale logistics systems require new frameworks for digital, responsive, and sustainable management. In conclusion, Mr. Muhammad Inam Makki Khan’s research trajectory reflects a growing commitment to shaping the future of sustainable supply chain development and contributing knowledge that supports innovation and long-term resilience in business systems worldwide.

Profile: Google Scholar

Featured Publications:

  • Khan, M. I. M. (2021). An analysis of human development index and economic growth: A case study of Pakistan. iRASD Journal of Economics, 3(3), 261–271.

  • Khan, M. I. M. (2024). Innovative technological solutions for environmental sustainability in Chinese engineering practices. Engineering, Technology & Applied Science Research, 14(2), 13648–13657.

  • Khan, M. I. M. (2021). Determinants of foreign direct investment in Pakistan. Meritorious Journal of Social Sciences and Management.

  • Khan, M. I. M. (2023). Factors affecting consumer brand loyalty in Pakistan. Bulletin of Business and Economics, 12(3), 855–860.

  • Khan, M. I. M. (2023). A novel CRYBB2 silent variant in autosomal dominant congenital cataracts (ADCC) in Pakistani families. Pakistan Journal of Medical Sciences, 39(5), 1399.

  • Khan, M. I. M. (2022). Governance as a stimulator for foreign direct investment in Pakistan: A non-linear ARDL approach. Journal of Contemporary Macroeconomic Issues, 3(2), 103–112.

  • Khan, M. I. M. (2024). Navigating innovation through ethical leadership: Insights from the dam industry. Proceedings of the 8th International Seminar on Education, Management and Social Sciences.

  • Khan, M. I. M. (2024). Comparative analysis of organizational governance, management practices, and learning environments in higher education institutions across different provinces. Remittances Review, 9(1), 1301–1325.

  • Khan, M. I. M. (2020). Soroprevalência de Toxoplasma gondii e alterações hematológicas associadas em pequenos ruminantes no sul do Punjab, Paquistão. Arquivo Brasileiro de Medicina Veterinária e Zootecnia, 72, 1698–1704.

Jack Ng Kok Wah | Business | Best Innovation Award

Dr. Jack Ng Kok Wah | Business | Best Innovation Award 

Senior Lecturer at Multimedia University Cyberjaya | Malaysia

Dr. Jack Ng Kok Wah is a distinguished academic and innovation-driven scholar currently serving as a Senior Lecturer at Multimedia University, Malaysia, with a professional focus on artificial intelligence, digital marketing, and behavioral science in business transformation. With over three decades of multidisciplinary experience spanning healthcare, finance, education, and tourism, he bridges academic theory with practical applications that advance both industry and society. He holds a Ph.D. in Business from Universiti Malaya-Wales, an MBA in Marketing Management from Nottingham Trent University and a BA (Hons) in Marketing Management from the University of Northumbria at Newcastle. His research emphasizes the integration of AI technologies into marketing and management systems, exploring areas such as AI-assisted healthcare, digital mental health engagement, AI in agriculture, and data-driven consumer behavior. He has published 10 Scopus-indexed documents with an academic influence reflected in 47 citations by 46 documents, a publication count of 10, and an h-index of 3, demonstrating consistent scholarly contribution. Dr. Jack Ng Kok Wah’s portfolio of Q1 and Q2 publications includes studies on AI-driven robotic surgery, digital health, agricultural sustainability, and AI-powered language learning, signifying his commitment to advancing knowledge that has global reach and societal benefit. His professional journey also includes leadership in curriculum innovation, mentorship, and research supervision at postgraduate levels, contributing to capacity-building in AI-based business education. A certified HRDF trainer and recognized expert in digital strategy, he frequently delivers keynote addresses and training sessions on AI-powered marketing and academic writing. His excellence has been acknowledged with multiple distinctions, including the Best Researcher Award and inclusion in Britishpedia: Successful People in Malaysia & Singapore. Dr. Jack Ng Kok Wah’s research ethos is driven by innovation, interdisciplinary collaboration, and the pursuit of solutions that merge technology with human-centric progress. His ongoing work continues to shape the future of digital transformation, fostering impactful academic research and industrial partnerships that promote sustainable, intelligent business ecosystems.

Profile: Scopus | Orcid | Google Scholar | Linkedin

Fuetured Publications:

Ng Kok Wah, J. (2025). The rise of robotics and AI-assisted surgery in modern healthcare. Journal of Robotic Surgery, 19, Article 311.

Ng Kok Wah, J. (2025). Revolutionizing surgery: AI and robotics for precision, risk reduction, and innovation. Journal of Robotic Surgery, 19(47).

Ng Kok Wah, J. (2025). Revolutionizing e-health: The transformative role of AI-powered hybrid chatbots in healthcare solutions. Frontiers in Public Health, 13.

Ng Kok Wah, J. (2025). AI-driven robotic surgery in oncology: Advancing precision, personalization, and patient outcomes. Journal of Robotic Surgery, 19, 382.

Ng Kok Wah, J. (2025). The robotic revolution in cardiac surgery. Journal of Robotic Surgery, 19(386).

Ng Kok Wah, J. (2025). The role of AI in transforming agriculture: Toward sustainable growth in an era of climate change. Scientific Culture, 11(2), 45–63.

Ng Kok Wah, J. (2025). AI-driven 3D and 4D food printing: Innovations for sustainability, personalization, and global applications. Food Reviews International. Advance online publication.

Ng Kok Wah, J. (2025). Empowering minds: How self-efficacy, self-esteem, and social support drive digital mental health engagement. Frontiers in Public Health, 13.

Ng Kok Wah, J. (2025). Empowering healthier decisions: The impact of consumer innovativeness on linking perceived benefits with protective health behaviors through digital marketing in the healthcare sector. International Journal of Pharmaceutical and Healthcare Marketing. Advance online publication.

Ng Kok Wah, J. (2025). Artificial intelligence in language learning: A systematic review of personalization and learner engagement. Forum for Linguistic Studies, 7(9), 327–341.

Agnieszka Zielinska | Business | Women Researcher Award

Dr.Agnieszka Zielinska | Business | Women Researcher Award

Assistant Professor at University of Bielsko-Biala, Poland.

Dr. Agnieszka Zielińska 🎓 is an Assistant Professor at the University of Bielsko-Biala, Poland 🇵🇱, and a seasoned Human Resources Business Partner at Rekord SI Sp. z o.o. 💼. With a Ph.D. in Management Science (2021) 📘, she specializes in leadership in virtual teams 🌐, talent development 🌱, and HRM strategies 👥. Passionate about bridging academia and industry, she actively participates in international research collaborations 🌍. Agnieszka delivers insightful workshops across Europe and lectures on HRM, teamwork, and leadership 📚. She is a member of major management academies and a contributor to peer-reviewed journals ✍️.

Professional Profile:

Scopus

ORCID

Suitability for Women Researcher Award – Dr. Agnieszka Zielińska

Dr. Agnieszka Zielińska is an ideal candidate for the Women Researcher Award due to her dynamic contributions to management science, particularly in leadership in virtual teams, HRM strategies, and talent development. She stands out for her ability to bridge academia and industry, consistently applying her research to address real-world challenges in organizational leadership and human resource development. Her interdisciplinary and international approach, combining advanced academic training with practical industry insights, highlights her unique position as a transformative female leader in research.

🔹 Education & Experience

📚 Education

  • 🎓 Ph.D. in Management Science (Leadership in virtual teams), University of Economics in Katowice, 2021

  • 🎓 Post-Graduate in Talent Management in Tech Companies, AGH University of Science and Technology, 2017–2018

  • 🎓 Post-Graduate in HR Management, Humanitas University, 2013–2014

  • 🎓 MA in Sociology – Interpersonal Communication, Silesian University, 2010–2012

  • 🎓 BA in International Relations & Sociology, University of Bielsko-Biala, 2007–2011

💼 Professional Experience

  • 🧑‍🏫 Assistant Professor, University of Bielsko-Biala (2022–Present)

  • 👩‍💼 HR Business Partner, Rekord SI Sp. z o.o. (2016–Present)

  • 📚 Lecturer/Ph.D. Candidate, University of Economics in Katowice (2018–2022)

  • 🧩 EU Project Specialist, University of Bielsko-Biala (2012–2015)

🔹 Professional Development

Dr. Zielińska actively enhances her leadership and strategic thinking through international programs 🎯. She completed the Oxford Women’s Leadership Development Programme at Saïd Business School (2020) 📘 and the High Impact Leadership Programme at the University of Cambridge (2019) 🧠. She continuously contributes to academic excellence and leadership research through her membership in the Academy of Management and the European Academy of Management 🌍. Agnieszka has also delivered workshops at the University of Malta 🇲🇹, Hellenic Mediterranean University 🇬🇷, and the University of León 🇪🇸, sharing her expertise in leadership, talent development, and HRM 💬.

🔹 Research Focus Category

Dr. Agnieszka Zielińska’s research lies at the intersection of Leadership, Human Resources Management, and Organizational Behavior 🧑‍💼💡. Her primary focus is on virtual teams, shared leadership, and talent development in technology-driven environments 🌐🔍. She employs both qualitative and quantitative methodologies to explore contemporary challenges in workforce motivation, career transitions, and digital competency building 📊📚. Agnieszka is particularly interested in knowledge-sharing behavior, presenteeism, and leadership dynamics in cross-cultural and remote work settings 🌍💻. Her work aims to bridge the gap between theoretical frameworks and practical business strategies across international organizations 🤝.

🔹 Awards and Honors

🏅 Doctoral Degree in Management Science, 2021 – University of Economics in Katowice
🏅 Invited Speaker & Workshop Facilitator, University of Malta (2023), University of León (2023), Hellenic Mediterranean University (2023)
🏅 International Research Publications – in top-tier journals like Gender in Management, Frontiers in Psychology, European Research Studies Journal
🏅 Membership – Academy of Management & European Academy of Management
🏅 International Research Collaborator – with scholars from Spain, Portugal, Greece, Mexico, and Canada

Publication Top Notes

  • Enhancing Global Talent Management in Contemporary Organisations Through Technology and Information Systems (2025)

  • Re-visiting Women’s Work Motivations and Career Needs: International Evidence from the Perspective of Self-Determination Theory (2025)

  • A Review of Blockchain Technology Adoption in the Tourism Industry from a Sustainability Perspective (2023)

  • Re-visiting the Six-Item Stanford Presenteeism Scale (SPS-6) and Its Psychometric Properties (2023)

  • Why Do Employees Change the Job? Insights on Employees’ Needs and Expectations Based on International Evidence (2023)

  • Knowledge Sharing Behaviors in Virtual Teams – Results of Empirical Research (2022)

  • Developing Digital Skills: Results of a Social Innovation Project in the Technology Sector (2022)

Conclusion

Dr. Agnieszka Zielińska exemplifies research excellence, leadership, and global collaboration, making her highly deserving of the Women Researcher Award. Her interdisciplinary expertise, commitment to mentoring and education, and impactful international research contributions position her as a role model and influential scholar in the evolving field of management science.

Rukhsar Baloch | Business | Best Researcher Award

Ms. Rukhsar Baloch | Business | Best Researcher Award

Student at Quaid I Azam University Islamabad, Pakistan.

Rukhsar Baloch is a dedicated researcher and academic with a strong background in marketing and management sciences. She holds an MPhil in Marketing from Quaid-I-Azam University, Islamabad, and a Bachelor of Business Administration from the University of Turbat. Her research primarily focuses on consumer behavior, sustainable marketing, and financial services adaptation. With extensive experience as a Research Assistant, she has contributed to multiple research projects, published in high-impact journals, and actively participated in academic competitions. Her research work emphasizes environmental consciousness, moral self-identity, and consumer financial behavior. In addition to research, she has worked as an administrative assistant at an educational institute, showcasing her leadership and management skills. Rukhsar’s dedication to academic excellence is reflected in her numerous awards, including merit-based scholarships and recognition for her business ideas. She continues to expand her research portfolio and professional expertise to contribute significantly to marketing and consumer behavior studies.

Professional Profile:

Education

Rukhsar Baloch has a strong academic background in management sciences and marketing. She earned her MPhil in Marketing from Quaid-I-Azam University, Islamabad, with a commendable CGPA of 3.7. Her thesis focused on “Environmental Consciousness and Consumption Behavior,” highlighting her interest in sustainability and consumer decision-making. Prior to this, she completed her Bachelor of Business Administration from the University of Turbat, graduating with a CGPA of 3.5. Her undergraduate research explored “Herding Behavior in Pakistan’s Stock Exchange,” demonstrating her ability to analyze market trends and financial decision-making patterns. She also pursued intermediate education at Government Girls Degree College Turbat, focusing on science subjects, and completed her matriculation from Government Girls High School Absor. In addition to formal degrees, she has completed various professional training programs, including gender sensitization, small business startups, social communication, and employability skills. These certifications, obtained from prestigious institutions such as USAID, NRSP, and Luiss Business School, Italy, have further enriched her knowledge base and skill set, making her a well-rounded academic and researcher.

Professional Experience

Rukhsar Baloch has extensive experience in research, academia, and administrative roles. She worked as a Research Assistant at Quaid-I-Azam University from September 2021 to August 2023, where she was actively involved in data collection, literature reviews, manuscript writing, and statistical analysis. Her contributions to research were instrumental in publishing high-quality academic papers and contributing to significant marketing studies. Additionally, she has been serving as an Administrative Assistant at the Highly Organized Progressive English Language Academy in Turbat since 2019. In this role, she has successfully managed academic events, conducted audits, and delivered lectures, showcasing her leadership and organizational skills. Beyond these roles, she has participated in various research projects, including studies on driving behavior in the Pakistani stock exchange and women’s empowerment in small businesses. Her diverse professional background demonstrates her ability to handle research-intensive tasks while simultaneously managing administrative and teaching responsibilities. These experiences have equipped her with the skills necessary for high-level research, academic writing, and effective communication, making her a valuable asset to the academic and business communities.

Research Interest

Rukhsar Baloch’s research interests lie at the intersection of marketing, consumer behavior, sustainability, and financial decision-making. Her MPhil research explored the impact of environmental consciousness on consumption behavior, demonstrating her commitment to sustainable marketing. She is also deeply interested in financial markets, as evident from her undergraduate thesis on herding behavior in Pakistan’s stock exchange. Her work extends to analyzing moral self-identity, green conspicuous behavior, and the role of religiosity in sustainable consumer practices. Additionally, she has explored customer experience and perception in financial services, with a special focus on digital payment systems like RAAST. Beyond marketing and finance, she has contributed to research on women’s empowerment and small business sustainability in underdeveloped regions. Rukhsar is keen on expanding her research into digital marketing trends, behavioral finance, and policy-driven consumer behavior studies. Her interdisciplinary approach integrates marketing psychology, finance, and sustainability, making her research impactful and relevant to contemporary global challenges.

Research Skills

Rukhsar Baloch possesses a strong set of research skills, making her highly competent in academic and applied research. She is proficient in qualitative and quantitative research methodologies, with expertise in conducting surveys, data collection, and literature reviews. She is skilled in statistical analysis using SPSS, enabling her to analyze complex datasets and derive meaningful conclusions. Her experience in manuscript writing has led to publications in high-impact journals, showcasing her ability to structure research findings effectively. Additionally, she has strong digital skills, including proficiency in MS Word, MS Excel, and PowerPoint, which aid in research presentation and data visualization. Her ability to synthesize information, critically analyze trends, and apply theoretical frameworks to real-world problems strengthens her research capabilities. Moreover, her participation in various academic training programs has enhanced her knowledge of employability skills, gender mainstreaming, and business management. These skills collectively contribute to her effectiveness as a researcher and academic professional.

Awards and Honors

Rukhsar Baloch has received multiple awards and honors in recognition of her academic and professional excellence. She won the Business Idea Competition at the National Incubation Center, Quetta, which highlighted her entrepreneurial and innovative mindset. She also received a merit-based laptop award from the Chief Minister of Balochistan, a testament to her outstanding academic performance. Additionally, she was awarded a merit-based scholarship from the Balochistan Education Endowment Fund, which covered her entire undergraduate education. Her achievements also include a Certificate of Participation from the National Rural Support Program for attending a three-day exposure visit to Sindh. Furthermore, her research contributions have been acknowledged through high-quality publications in reputable journals. These accolades reflect her dedication to academic success, research excellence, and innovation. They also demonstrate her ability to compete at national levels and contribute significantly to research and entrepreneurship.

Conclusion

Rukhsar Baloch is a distinguished researcher with a solid academic foundation, professional experience, and a strong research portfolio. Her work in marketing, consumer behavior, and sustainable finance has led to notable publications and significant academic contributions. With expertise in research methodologies, statistical analysis, and academic writing, she continues to make valuable contributions to her field. Her achievements, including awards, scholarships, and competition wins, highlight her dedication to academic and professional excellence. While she has already established a commendable research record, expanding her international collaborations and diversifying her research methodologies will further strengthen her profile. Overall, Rukhsar Baloch is a highly promising researcher, well-equipped to contribute to academia and industry through impactful studies and innovative insights.

Publication Top Notes

📌 Authors: Ishaq, M.I.; Baloch, R.; Raza, A.; Talpur, Q.-U.-U.; Ahmad, R.
📌 Year: 2025
📌 DOI: 10.1016/j.jretconser.2024.104082
📌 Journal: Journal of Retailing and Consumer Services